For UK market traders, stallholders & small shops

A website made on the water. One fixed price. One person to talk to.

I build and look after websites for sole traders ashore, and I live and work aboard a narrowboat. The price is agreed before I start, it's the price you pay, and there's no lock-in — you deal with me, every time.

Fixed prices · No lock-in · No VAT added at these prices

The Towpath Forge mark: a narrowboat passing under a canal bridge, in canal-green, duck-egg and rust

The prices, right here

Fixed prices, agreed before I start. No quotes to wait for, no surprise invoices — and no VAT is added at these prices.

Market Stall

£395

A one-page site that says what you sell, where you are and how to reach you — with your market calendar and WhatsApp front and centre.

Shopfront

£995

Five to seven pages for a shop with more to show: stock and services, opening hours, a gallery, reviews.

Sell Online

£1,595

A shop built in my workshop, not rented off a big platform: up to 30 products on the shelves, card payments straight into your Stripe account, an hour's training so you can work it yourself — and no platform fees.

Care plans — £29, £59 or £109 a month. Every build includes 3 months of Essential care free. After that, a care plan keeps the site fast, safe and up to date — hosting included, a report and a call every month, cancel any time with 30 days' notice.

No VAT is added at these prices.

Full pricing — inclusions, exclusions and how it works.

What dealing with me looks like

  • Exact prices on this page. The number you see is the number you pay.
  • One named human. You'll deal with me, every time — for as long as your site exists.
  • No lock-in. Plans are monthly and you can cancel any time with 30 days' notice.
  • A plain-English report every month, even when nothing needed doing — and a phone call to go with it.
  • Built to work properly on the phones your customers actually use.

Proof, not promises

I've just opened for business, so there are no customer stories on this site yet — and there will never be invented ones. The first ten builds go out at launch prices in exchange for a short testimonial and before/after screenshots. As each one ships, its story goes up on the Work page: the Facebook page before, the site after, in the owner's own words.

Already got a site that's become a mystery?

A £99 takeover audit recovers your access, checks security and updates, and reviews your hosting and speed. You get a one-page traffic-light report and a recommendation — and the £99 is refunded in full against any care plan or a build of £500 or more.

How the audit works.

Slow travel, fast replies

The boat is how I work: unhurried craft, clear prices, and reply times I publish and keep to. If you want to know who's actually going to build your site — and where they'll be building it — that's all on the About page.

About the boat, and how I work.

Talk to me

The form is quickest — it comes straight to my inbox. If I'm steering, it lands all the same, and I reply to new enquiries within one working day.

Prefer to talk it through? WhatsApp me or call +44 7459 177453.

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